By, The Curator Last week I talked about how to figure out what type of content to post and why it needs to look unified. Solid content is only half of creating an effective social media presence though. The other half is making a professional looking profile because that is what your audience sees when... Continue Reading →

By, The Curator I’d like to start out by making it clear that the numbers mentioned in this article are estimates gathered from past experience mixed with quotes from many different printers. Actual costs will vary. One question that I often get asked is, “How much does it cost to start a clothing brand?” Honestly,... Continue Reading →

By, The Curator We live in an age when people will pay $500 for a t-shirt so that they can take a few pictures wearing it and receive approval and validation online. That need for approval is rooted in a deeper insecurity that these people have. They want to feel cool, they want to feel... Continue Reading →

By, The Curator How to View Failure Michael Jordan once said, “I’ve failed over and over and over again in my life and that is why I succeed.” There are thousands of different inspirational quotes about failure that all have the intention of yanking you out of your place of loss and convincing you to... Continue Reading →

By, The Curator Your Purpose Before you start your Instagram page, you need to determine what purpose it is going to serve. For you two it will likely be to promote your clothing brand, for me it is to advertise and promote The Curator Blog. It may seem like a good idea to wing it,... Continue Reading →